Image of Alternative Apparel logo

As Creative Director, I managed the company’s identity including promotional catalogs. I also managed the work of other senior designers on several corporate projects, as well as their own projects which included requests from the internal sales and screenprint departments.

Image of Alternative Apparel Layout
Image of Alternative Apparel Catalog Spread
Image of Alternative Apparel Catalog Spread
Image of Alternative Apparel Business Cards

Alternative Apparel's sister company was Gagwear. Gagwer was the printing studio that fulfilled Alternative Apparel's retail orders. I designed their logo as well as a supporting typeface. 

Gagwear Font